Date : 20 October 2010
Venue : Hotel Orchid, Mumbai, India

Social Media Marketing – One of the most powerful ways for building brands and marketing products & services in current media landscape. Companies can be ensured of a greater presence and increased popularity of their brand apart from getting an opportunity to promote their services or products to a vast base of potential customers with minimum cost in the quickest possible time. This can be achieved fortifying their marketing team with the right tools and strategies for social media marketing. It has become an integral part of our everyday lives. Given the rate at which Social Media is spreading, marketers can no more ignore this revolutionary medium. Different people assume social media in different terms. From an umbrella term defining various technologies that facilitate social interaction using words, pictures video and the like to tools used for sharing and discussing information. Various software tools and networks allow the generation of user content and it is this revolution that is shaping the next generation of web, TV, mobile, enterprise, PR, marketing comms, brand engagement and every industry sector.

Social media marketing is also about fostering relationships with your end users to continue product and service excellence. Social media websites are also growing by almost 100% year after year in India. This multi-faceted conference will equip you with a holistic approach to social media marketing, providing you with fresh ideas on brand presence, social media tools, current market risks and innovative strategies to improve your organisation’s products & services.

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